Every offer. One goal.

There is an entry point for exactly where you are right now.

Everything here is built to give you real tools that create real leverage. Start anywhere. Go as deep as you need. The path is yours to define.

Self-Directed · Start Here

The Books

Read the framework first. Then build.

Two books. Both on Amazon. Written for the woman who wants to understand the strategy before she picks up a tool. Freedom Forward defines what freedom actually looks like and gives you the plan to get there. The EmpowHer 80/20 Balance Blueprint is the operational companion. It shows you how to identify what moves the needle and cut what doesn't.

  • Freedom Forward: the framework for building freedom on your own terms
  • The EmpowHer 80/20 Balance Blueprint: the operational companion for ruthless focus and leverage
  • Available as print and digital on Amazon · Audiobook version of Freedom Forward coming soon
Monthly Membership

The Inner Circle

The ongoing support system. For women who are in it for real.

$47 / month

After the Build, you have your team. The Inner Circle is where you go to keep building. Community, monthly office hours with Urshala, and a growing library of prompts and tools to deepen your practice.

  • Private community of serious women building with AI
  • Monthly office hours with Urshala. Bring your real questions.
  • Monthly prompt vault drop: curated, ready-to-use prompts
  • Ongoing strategy and accountability as you grow
Join the Inner Circle

Cancel anytime

Live · Small Group · 90 Minutes

The Blueprint Sprint

Run The Blueprint for your business. In a room of 8 to 10.

$297 one time · live group Zoom · 8 to 10 seats

The Blueprint is the 4-agent system I run my own business on. In 90 minutes, in a small group, we run it for yours. You come with your business. You leave with the system mapped to it.

  • 90-minute live group Zoom, capped at 10 seats
  • The full Blueprint applied to your specific business
  • Small enough that your questions get answered. All of them.
Email Me for the Next Date

Seats open by email while the next cohort is scheduled

1:1 Build & Handoff · 3 Tiers · 50% at kickoff, 50% on delivery

Tier 1 · 1:1 · Diagnostic + Build

AI Clarity

A diagnostic of your whole operation. Then The Blueprint, built for your business.

$797 1:1 · virtual · 50% at kickoff, 50% on delivery

We start with a diagnostic. I map your workflow, your goals, and where the hours are actually going. Then I build The Blueprint, my 4-agent system, configured for your business. You don't leave with advice. You leave with the system installed.

  • Pre-session diagnostic to map your workflow and highest-leverage gaps
  • The Blueprint: the 4-agent system, built and configured for your business
  • Walkthrough of every agent so you can run them without me
  • Recording and session notes delivered within 48 hours
Book AI Clarity

Limited availability

Tier 2 · 1:1 · Fuller Build

The Setup

The Blueprint, plus the fuller stack around it.

$1,997 1:1 · virtual · 50% at kickoff, 50% on delivery

Everything in AI Clarity, extended. We go past the core 4 agents and build out the fuller stack your operation actually needs: the agents, the connections between them, and the workflows that make them a team instead of a toolbox.

  • Full diagnostic of your business and where AI carries real weight
  • The Blueprint plus additional agents built for your specific operation
  • Built with you, handed off working. Not a course. A build.
Start the Conversation

By conversation first. I want to make sure it's the right tier for you.

Tier 3 · 1:1 · Full Custom Build

The Whole Operation

A complete custom AI operation, designed and built around your life and work.

$3,497 1:1 · virtual · 50% at kickoff, 50% on delivery

The most comprehensive way to work with me. We design and build your full custom AI operation end to end: every agent, every workflow, every handoff. For the woman running a real business who wants the whole thing built right, once.

  • Complete custom design: your agents, your workflows, your systems
  • Built end to end and handed off running
  • Full documentation so the operation is yours, not dependent on me
Start the Conversation

By conversation first · Limited builds per quarter

Retainer · After Your Build

On Call

Your AI Bestie, on retainer.

$297 / month

For Build & Handoff clients who want me in their corner after delivery. Your system grows with your business, and when something needs adjusting, adding, or rethinking, you don't start over. You call me.

  • Ongoing support for your built system
  • Adjustments and new agents as your business changes
  • Priority access. You're not getting in line.
Start the Conversation

Available to Build & Handoff clients

Not sure where to start?

Let me make it simple.

Most women start with The Bestie AI Build. One live session, $167, and you leave with 3 agents running. That's the right first step for almost everyone. From there, you'll know exactly where to go next.

If you're brand new to AI

Start with the books to get the framework, then come build your first team live at The Bestie AI Build.

Start with The Bestie AI Build →

If you've tried AI but nothing stuck

The Build is built for you. No templates. No demos. You build live, in your voice, for your life.

Save Your Seat →

If you want ongoing support

After the Build, join the Inner Circle for monthly office hours, community, and the prompt vault.

See the Inner Circle →

If you want it built for you

That's Build & Handoff. 3 tiers, from The Blueprint installed to your whole operation, custom.

See the 3 Tiers →